2022
Brand New For ‘22
High-energy talent attraction for Mediabrands UK & Ireland.
About
At the start of 2022, global media & marketing agency group IPG Mediabrands wanted to begin a recruitment drive, attracting the best industry talent off the back of a successful 2021.
The brief was for a punchy, eye-catching piece of video content that would sell Mediabrands to prospective candidates and hint at what it might be like to work there. After copywriting and agreeing the script, I set to work bringing the words to life in a short, high-energy typographic ad that begs repeat viewing.
Role
Concept
Copywriting
Motion type